In the beginning Every year in January, the consumer tech industry descends on the desert boomtown of Las Vegas, Nevada, for CES. The trade show is the world’s largest technology industry event with more than 138,000 attendees and 2.5 million square feet of floor space. It is primarily a place to connect with businesses—startups, multinationals, retailers, distributors, and financiers. But the show is also open to the press and the general public, so everyone is vying for each other’s attention, eyeballs and wallets. The level of glitz and glamor, especially at big-budget booths for big companies, is astronomical.
Photographer Tristan DeBrouwer has been on the ground in Las Vegas all week shooting the show for Wired; See her Three photo Galleries For highlights of his work. Today, Tristan takes us behind the scenes to show that even at its robotic, vibrating, internet-connected center, CES is still a show where humanity reigns supreme.
