Want to say something absurd Facebook Without telling your audience it’s wrong? Make it a paid ad, I guess.
In early January, meta CEO Mark Zuckerberg announced that his platform will Getting rid of its fact-checkers In favor of community notes. It turns out, those community notes, which are meant to keep posts real and accurate, don’t apply to paid ads. Reuters reportsCiting an anonymous source. The only content that Community Notes will apply to is “organic content” and fact-checking will still not apply to any content. as the The Wall Street Journal As previously reported, aspects of the program may still change.
Meta’s decision to move to Community Notes, a decision that mimics Elon Musk’s move at X, was met with its fair share of criticism. Free Press Senior Counsel and Director of Digital Justice and Civil Rights Nora Benavidez said in a press release The post follows Zuckerberg’s announcement that content moderation is not “a tool to stifle free speech,” but rather, “a principle that platforms themselves have developed to encourage dialogue and protect truth for users.”
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“While Zuckerberg characterized the platform giant’s new approach as a defense of free speech, its real intentions are twofold: abdicate the technology company’s responsibility to protect its many users and align the company more closely with the incoming president. Add that to the known enemy of accountability,” Benavidez said in the press release.
Freeing paid ads from testing the community notes signs of something Facebook has been very clear about since its inception: profit on people every time.
When X decided to move to community notes, it Lose a significant amount of money In advertising revenue, because Community members can leave notes on paid ads That refers to issues like dropshipping, mobile game ads that don’t match game play, and AI-related copyright issues. Meta, it seems, is working to avoid this type of ad loss by not allowing community notes on paid ads. It is not yet known whether they will be allowed on paid endorsements from celebrities and influencers.
It seems that these decisions – the removal of fact-checkers in favor of community notes, carry Restrictions on certain forms of hate speechscraping DEI initiativesremoving Features including transAnd more – were rushed to appease President Trump’s administration. So it may take time to see how each change rolls out on each platform.
